Great, another article telling us about how normal it is to be fat (as long as youre a woman, men have to be shredded). Seriously, fuck those people and their mediocrity and fuck them for normalizing this degeneracy!
I'm guessing that these people think they can diet until they hit their target weight, stop dieting, and expect to stay there. Doesn't work that way. If you want to keep the weight off you need to stick with the diet for the rest of your life.