09-09-2015, 06:55 PM
Quote:At Face Love Fitness in the financial district, the mission is to work face muscles the same way we do the rest of our bodies.
The promised result for the committed, she said, is better circulation, which will temporarily soften lines, even tone and skin that glows.
Quote:There are gadgets to buy, like a mouth exerciser from Japan, and instruments that promise to help slim the face or sharpen the chin and jaw muscles, all with the daunting look of torture devices in a horror movie.The mainstream is catching on buddy boyos.
“We buy everything from Asia,” Ms. Lang said. Face fitness is already a big enough market in Asia that the soccer star Cristiano Ronaldo endorses an oddly shaped Japanese product that fits in the mouth and has weights on either ends. It’s called the Facial Fitness Pao; its tagline is “Shape up, Face up!”
Facial exercises and face massage are being touted by aestheticians, beauty gurus and even doctors as a vital addition to skin-care regimens to tone skin, reduce puffiness and accentuate bone structure. Dr. Michelle R. Yagoda, a plastic surgeon on the Upper East Side, often recommends exercises as an alternative, or a supplement, to more invasive procedures.
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